FinTech Convergence: Analyzing UPI and Crypto Impacts on Transaction Efficiency in Indian Gig Commerce

International Journal of Emerging Research in Science, Engineering, and Management
Vol. 2, SI1 (2026), pp. 237–246
Proceedings of Selected Papers from the
National Conference on Emerging Trends in Commerce and Management
NCETCM-2K26
2026-03-30 to 2026-03-31
Vijayawada, Andhra Pradesh, India
Organized by Andhra Loyola College, Vijayawada, India
eISSN: 3107-9075

This work is licensed under a Creative Commons Attribution 4.0 International License .

FinTech Convergence: Analyzing UPI and Crypto Impacts on Transaction Efficiency in Indian Gig Commerce

1M.V. Madhavi, 2N.A. Francis Xavi, 1T. Chaitanya Lakshmi

1Independent Researcher, Vijayawada, India
2Dean of Commerce and Business Administration, Department of Commerce, Andhra Loyola College, Vijayawada, India

Abstract

This study examines the impact of FinTech convergence through UPI and cryptocurrency-based hybrid payment systems on transaction efficiency in Indian gig commerce. Using panel data from 1,000 transactions across delivery and freelance platforms, the research compares traditional UPI payments with hybrid UPI-crypto models. The findings reveal that hybrid systems significantly improve transaction speed, reducing average settlement time from 8.24 seconds to 4.92 seconds, representing a 40% enhancement in efficiency. Independent t-test results confirm the statistical significance of the improvement (t = 5.67, p < 0.001), while correlation analysis indicates a positive relationship between faster payments and worker retention (r = 0.38). The study further highlights reduced transaction costs and lower cart abandonment rates associated with hybrid payment adoption. The research provides practical implications for gig platforms, workers, and regulators by proposing scalable frameworks for faster payouts and improved liquidity management. The findings support the growing role of FinTech innovations in strengthening India’s digital payment ecosystem and gig economy.

Keywords: Fintech, UPI, Cryptocurrency Payments, Gig Commerce, Transaction Efficiency.

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DOI: 10.66710/ijersem.v2si1.30

Open Access • Peer Reviewed Article

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This article is part of Volume 2, Special Issue 1 (May 2026)

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2026-05-18