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Circular Economy Transitions in Emerging Markets: A Data-Driven Analysis of Cost-Benefit Dynamics in Organic Retail
1N.A. Francis Xavier, 2M.V. Madhavi, 2T. Chaitanya Lakshmi
1Dean of Commerce and Business Administration, Department of Commerce, Andhra Loyola College, Vijayawada, India 2Independent Researcher, Vijayawada, India
Abstract
This study examines the cost-benefit dynamics of circular economy (CE) adoption in India’s organic retail sector, focusing on firms in the Vijayawada-Guntur region. Using quantitative analysis of 300 organic retail firms, the research evaluates the financial and operational impact of CE practices such as reuse, recycling, and reverse logistics. The findings reveal an average cost savings of 17.38%, confirming the economic viability of sustainable business models. Regression analysis demonstrates that Environmental, Social, and Governance (ESG) practices significantly influence organizational performance (β = 0.431, p < 0.001, R² = 0.457), while correlation analysis indicates a strong positive relationship between ESG implementation and supply chain performance (r = 0.620, p < 0.001). ANOVA results show that cost savings are consistent across micro, small, and medium firms, highlighting the scalability of CE adoption. The study recommends policy support, ESG auditing mechanisms, and technology-driven reverse logistics frameworks to accelerate sustainable growth in emerging organic retail markets.
Keywords: Circular Economy, ESG Metrics, Sustainable Supply Chains, Organic Retail India, Cost-Benefit Analysis.
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